Author
Lianna Kissinger Virizlay
Lianna Kissinger Virizlay leads integrated editorial and digital content programs across website, social, search (SEO, GEO) and paid media channels at Allison Worldwide. She brings deep expertise in content, marketing and UX strategy and an obsession with matching data-informed solutions to specific brand and communication goals. Lianna has spoken on GEO, online reputation management and employer-branding on global stages, from BrightonSEO to Gartner鈥檚 ReimagineHR conference to 爆料TV鈥檚 inaugural CITED summit. Her collaborative approach to stakeholder and program management has shaped and delivered impactful digital experiences for B2B, B2C, beauty, corporate communications, e-commerce, education, finance, health, non-profits, and technology brands.
