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AI insurance: The $7 trillion rebuild

In 2024, insurance giant Allianz a photo of a damaged van from a customer, along with a £1,000 repair invoice. In days gone by, the company would have quickly paid out but, in the age of AI, seeing is no longer believing. The fraud team set about investigating the vehicle owner’s social media, only to find an identical image that had later been edited to show fake damage.

This is one of the problems that Eliron Ekstein, founder and CEO of Austin-based startup Ravin, is setting out to solve, with AI-powered tools that can verify real damage and stop fraudsters like these in their tracks.

“You look at both images and they look completely credible,” he said. “It's becoming a lot easier for people to trick the system.”

“Insurance is famously old-school when it comes to tech adoption, but I think it also offers tremendous opportunity, because of the sheer scale and financial risk that they operate under,” said Ekstein.

And Ekstein’s not the only one using AI to try to transform the $7 trillion insurance market, as this article from explores. The insurance industry from lower public trust than every major consumer industry except social media, and still relies on

“Some insurance companies underwrite in the tens of billions of dollars, so every little improvement can really help and you can make money out of that. It’s just, do you have the patience?” Ekstein said.

Advances in frontier models appear to be making the venture capital industry increasingly comfortable to show that patience. Global investments in insurtech in 2025, with 78% of funding going toward AI-centered investments in the final quarter, up from .

But while the size of the prize, and the appetite to win it, might be big, so are the costs. Tight regulations in insurance mean low tolerance for bias and hallucination, forcing AI insurtechs to develop complex checks and balances that translate into hefty compute bills for these companies, as they try to revamp one of finance’s most stubborn legacy industries.

“Humans aren’t instant”

Insurance carriers — the companies that create, underwrite and issue insurance policies to individuals or businesses — have traditionally been highly labor-intensive operations to run. They are responsible for drafting lengthy contracts, assessing buyers and assigning them to risk categories, and managing claims and payouts.

San Francisco-based Corgi Insurance became the first AI-native insurance carrier to win regulatory approval in the US in July 2025, and since then has scaled to more than $40 million in annual recurring revenue. Co-founder and CEO Nico Laqua said that this rapid product-market fit is partly down to the text-heavy nature of the work, making it a perfect fit for GenAI.

“There are quite a lot of workflows that relate to interpreting contracts, generating regulatory reporting for each policy and, in the end, interpreting the claims that are coming in. All of those are language-based,” he said. “Most of our competitors employ north of 40,000 people that do all of these very repetitive workflows. In our case, we automate as much of that as possible.”

“If you're using humans and a call center to do these very repetitive tasks, the customer experience is inevitably worse, because humans aren't instant. Humans stop working at five o'clock and they don't work weekends,” Laqua said. “Let’s say someone’s house burns down in the middle of the night; they deserve the money instantly. That's not something that humans are able to do.”

AI versus AI

AI is also being put directly in the hands of the people making insurance claims. Ravin’s Ekstein explained how the company’s tool allows people to video scan damage to vehicles with their phones, with a vision model assessing the severity of the issue, leading to faster payouts.

“Previously, the vehicle would get towed into a body shop, get assessed, and then you find out it’s not repairable. So the vehicle is sitting there for five days,” he said. “What you can do with Ravin is the insurer can actually settle the claim immediately and tell the customer: ‘You know what, your vehicle is not repairable. Here's a check in the post.’”

Beyond faster payouts, Ekstein said Ravin also protects insurers from the of fraudsters using AI deepfakes to edit photos to add fake damage to vehicles.

“Insurance companies increasingly accept images as evidence,” he said. “With our technology, you can't just upload a set of images of your vehicle. You need to perform a scan that will take the images for you. We will collect metadata about your location, the time it was taken. It's very hard to cheat.”

Checks and balances

Ekstein said that insurance’s growing appetite for AI will create huge demand for compute resources, with Ravin alone processing 2,000 videos every day, and that the sensitive data its scans capture makes regionally compliant cloud infrastructure essential.

For Corgi and others trying to crack the tightly regulated carrier section of the market, the compute demands are even more complex, due to the need for extra caution around GenAI hallucination and bias.

“We work very hard to make sure that there's fewer biases than a human would have with any of that sort of information,” said Laqua. “Hallucinations are a problem too, but supervisory models have gotten quite good so you can use models to oversee other models with anything that is super, super sensitive.”

Running these side-by-side models to counter mistakes and biases can multiply the compute cost of every inference call by a factor of four in an industry that is already very data-heavy by nature.

“We're generating a lot of reports. We're dealing with a lot of forms, a lot of paperwork. So there's a lot of text that needs to be generated,” Laqua said. “We use a lot of tokens, and then we need to double and triple and quadruple-check all of the work that we do because we're selling a financial product, and it needs to be correct. So that's just expensive.”

So, while a company replacing tens of thousands of employees with 100 engineers might sound like a cost-saving, it’s not how Corgi is trying to create value in the industry.

“The reason we use AI is not to save money. It’s because right now, pretty much every single business and person in the United States spends about twice as much on insurance per year as they do on software, and the experience is just terrible across the board,” said Laqua. “We’ve gone in and really focused on using technology to make the customer experience better. That's the reason why we have a lot of traction.”

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